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Our Thinking

Measure Twice. Measure Twice is a weblog that's regularly updated with our thoughts on our industry, technology, and commentary on the news of the day. Just ignore the typos and join the discussion.
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Articles. From time to time, we write an article, editorial, or how-to. If you've always wondered how to make a great martini, or would like to know our views of the music industry, this is the place to go.
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Tools. A couple of tools we've built that you can use for free. Create a newsfeed for your site or try those textads that everyone is talking about.
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Measure Twice

Cloud Reliability (Aug 12)

Would you like to take bets as to whether Amazon or Google have better reliability and safety than your local network service providers?

George Carlin (Jun 22)

"I'm always relieved when someone is delivering a eulogy and I realize I'm listening to it."

Business lessons from the Kitchen (Jun 9)

The Gordon Ramsay School of Business

Under The Radar twittering (Jun 3)

My live stream from Under the Radar

Measuring a CEO's mind (May 29)

Not everything that's important can be measured. Not everything that can be measured is important.

Golden 1: breaking customer expectations (May 25)

Take a potential new user and give them a poor signup experience, then call them a liar.

Sprout Test (May 7)

A test post for Sprout widgets.

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