Related tags: marketing customers spam permission simplelinks
22 items total
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November 6, 2002 - 261 words , 5 comments
Barnes & Noble’s response to my concerns regarding their email newsletter.
Also tagged as: barnesandnoble
customers
openletter
October 29, 2002 - 542 words , 20 comments
Barnes & Noble screwed up by sending a marketing email to people who told them they didn’t want to get email, made it difficult to change email preferences, and then ignored their mistake.
Also tagged as: barnesandnoble
customers
openletter
permission
September 30, 2002 - 291 words
Jakob Nielsen turns to a subject dear to my heart: the improving your email newsletters to enhance the reader experience.
Also tagged as:
marketing
spam
usability
September 3, 2002 - 638 words , 1 comment
Improve the customer experience of automated emails.
Also tagged as: customers
marketing
usability
August 13, 2002 - 187 words , 1 comment
Ignoring your email turns off potential customers.
Also tagged as: customers
host
marketing
July 9, 2002 - 374 words
I just renewed the domain registration for kalsey.com through Register.com. Right after I did so, they automatically sent me some marketing email. They made some dumb mistakes in their message that you can easily avoid in your marketing campaigns.
Also tagged as:
marketing
May 14, 2002 - 150 words , 3 comments
Using a Treo to check your email has hidden costs attached.
Also tagged as:
gadgets
treo
March 23, 2002 - 71 words , 1 comment
Some time back AOL Time Warner dictated that all employees would use a custom version...
Also tagged as: aol
March 6, 2002 - 46 words , 1 comment
When a programmer found a security hole in Guess’s Web site that allowed him to...
Also tagged as:
guess
security
February 21, 2002 - 186 words , 2 comments
I love lawyers. When I signed up for Safeway’s online shopping service I received an...
Also tagged as:
law
safeway
22 items total
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